The shop Pelletteria Artigiana Viviani has been in Via Guelfa 3/a in Firenze since its foundation.
It is located in a nineteenth-century historic building built on a pre-existing Renaissance site, former home of the famous architect Giuseppe Poggi (creator of the famous Piazzale Michelangelo and the Viali di Circonvallazione in Florence between 1861 and 1865).
The rosta, the wrought iron lunette that dominates the sign, is the the work of local iron craftsmen of the last century and has the symbol of a stylized Florentine lily in the center which has become the logo of Pelletteria Artigiana Viviani.
The hand-decorated wooden coffered ceilings, dating back to the 19th century, and the classic wooden furnishings introduce us to a traditional and welcoming atmosphere that accentuates the products in the shop.
It is one of the rare examples left in Florence of a shop with an open-style artisan workshop. The customer has the opportunity to purchase a unique piece of craftsmanship while also seeing the workshop where the bags are created by expert craftsmen who carry out Renato Viviani’s activity with care, dedication and creativity.
foto di Cristina Andolcetti